BMS Direct

Political Elections

3 Musts for Your Election Campaign

 

It’s crunch time for your campaign! Due to our current environment, the election season looks a bit different than in previous years – but things are improving slowly.  With this in mind here are some options to connect with your voters.

Get your name out there with a direct mail campaign

Direct mail is a great way to make a personalized touchpoint for voters. Sending a postcard with a customized name and the right target audience gives them a reminder of who you are. Make sure you have a call-to-action with a unique QR code. Keep your message focused – and create a memorable campaign.

Strengthen your campaign with customized products and apparel

Follow-up your direct mail campaign with a tee-shirt or ball cap! Tailor your promotional products to meet the needs of your target audience. These items double as great gifts to thank supporters, as well as, more exposure for the campaign. Say someone wears a campaign shirt to the grocery store.  Now everyone in the store is aware of the nominee and may even ask questions or look them up to learn more.

Your message is our mission – with signage and wearable’s

You can’t be everywhere all at once – but your name can! Since larger in-person rallies are still limited a great tool to advertise your name is wearable promotional products and setting up signage!  This allows voters to interact and see your name outside of the rally environment.

Prepare today – to win tomorrow!

Election Day is just around the corner, so discover what we can offer you!  Contact us today at 866.816.2378. We would be happy to discuss your goals and how to achieve them.

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National Nurses Week (May 6-12, 2021)

National Nurses Week (May 6-12, 2021) and International Nurses Day (May 6)

We thank all our nurses.  Who will you thank?  The National Nurses Week will raise awareness of the value of nursing. It will help educate about the role nurses play in meeting healthcare needs. The World Health Organization recognized 2020 as the “Year of the Nurse” to elevate and celebrate nurses’ essential contributions everywhere. #ThanksHeathHeros

As one of the most significant healthcare professionals within the U.S., nurses play a vital role in providing health services. They’ve become heroes during the global pandemic for their selfless dedication to the patients they serve. Nurses most often are the primary healthcare professional when it comes to tending to patient needs, providing medical care and tending to personal and spiritual needs. 

We can only imagine how much this work has increased in the last year.

As these frontline workers continue to care for the sick, suffering extended absences from their families and putting their lives at risk – we cannot just stand by and watch. Showing appreciation for all their strenuous efforts is a must!

What are some things you can do to show your appreciation or say thank you?

Donate what you can

Donations are a great way to show your support. Monetary donations or giving supplies – and we all probably know a local hospital or two that need help.

Could you provide them with the necessities they need?

Since nurses are risking their lives every day, it is essential to keep them safe and comfortable – supplying them with PPE kits, masks, gloves, sanitizer, lip balm, and more. 

If you are looking for any help in finding items to donate or gift – to say thank you – we are here to help you in any way. Customizing is always an option.

Call Marisa Banke today with any questions – 866.816.7823 ext.7752.

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Earth Day – Looking for Ways to Protect Yourself & the Planet?

People are living in an ever-changing world – and just one year ago, the pandemic was a big one.

How has it affected us as a society? How has it affected our lives personally? The daily adjustments every one of us had to make to cope and live amongst one another was a definitive change – let’s all think about this during Earth Day. In this case, we adjust to three new practices – wearing masks, sanitizing our hands, and practicing social distance.   Each item protects yourself and the Planet.
The pandemic has not only affected the population but the environment too. Improvements in the air and water quality – due to quarantining – occurred in the latter half of 2020. Although significant, the haphazard disposal practices of organizations and society have created a negative impact. It makes one think, though.

What part can we play to lessen that negative impact?

A fundamental question as a person or business you should be asking yourself. In short, we can start with how the pandemic has worked its way into our daily living, as stated above.

For one, you are wearing a mask.

Choosing to use a reusable mask, such as fabric, is a start. Disposable masking offers a quick and easy solution to protect oneself – if not correctly disposed of, and it later can have negative impacts. Reusable masks will not be just safe for you and your community but the environment as well. You cannot only choose unique styles that suit you, but you can also relax in the knowledge that you won’t be adding unnecessary risk to the planet (source: Kalopsia).

Sanitizing is and will always be important going forward.

Hand sanitizers are green because most of the active ingredients are natural sources. A majority of hand sanitizers do not contain fragrances or dyes, which adds to the “environmentally-friendly” position (source: Clean link). Using eco-friendly brands is a must – and of course, if you do not have hand sanitizer at your reach – wash your hands!

Lastly, practicing social distance has been difficult for most of us, but it is necessary and doable.

If you are a small-business owner or work for a large organization – it can be not easy. The right signage – floor decals, wall graphics, window signs, or flags – can make this enforcement easier. Eco-friendly options are out there – and with the use of the graphics, it would not only protect your patrons but the environment too.
BMS prides itself on working hard and safely throughout this year.
During this last year, BMS worked tirelessly to keep employees safe and client projects going. We did this by following the key points listed above. If you need any products to help with your struggle, take a look at what we have to offer here: https://bit.ly/38uiMJX.

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3 Musts For Your Election Campaign

These steps will help increase awareness and support for your campaign.  With elections right around the corner, it is crunch time for your campaign.  Due to our current environment, the election season looks a bit different than in previous years.  This makes it harder for nominees to connect with voters.  Here are three “musts” for a campaign in the COVID-Age:

Direct Mail

Direct mail is a great way to make a personalized touchpoint for voters. Send a postcard that says “Hey (insert name), we can’t wait to see you at the polls on Nov. 3!”.  This gives them a reminder and also puts your name in their hands. Considering that not everyone will want to go to vote in person, use direct mail as a way to inform about the other voting options.

Tip: Add a QR code to your mailing piece that leads to the campaign landing page.

Virtual Campaign Rally

Since larger in-person rallies are still limited, utilize one of the many online platforms to hold a virtual rally.  A great tool for this is Facebook Live.  This allows voters to interact during your rally.  Have someone behind the camera monitoring and engaging with viewers.

Tip: If you are holding an in-person rally, still consider using a platform such as Facebook Live.    This gives an option and allows those to see who may not be able to make it.

SWAG

Who doesn’t like getting a swag bag?  These double as great gifts to thank supporters, as well as, more exposure for the campaign. Say someone wears a campaign shirt to the grocery store.  Now everyone in the store is aware of the nominee and may even ask questions or look them up to learn more. Some great products for a swag bag include; T-shirts, Pens, Car Decals, Magnets, Cups, Flags, and Hats.

Tip 1: Hold giveaways on social media to increase engagement and followers.

Tip 2: Set up a storefront to sell merch for the campaign.

Need help implementing these steps? Contact us today 866.816.2378 and ask for Karly Rouillier. We would be happy to discuss your goals and how to achieve them.

 

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Two BMS Employees Selected for Bullet Proof Manager Training

BMS Direct has purchased two Corporate Scholarships in Crestcom International’s 48 hour management training program, the Bullet Proof Manager. Crestcom’s Bullet Proof Manager contains 24 topics taught in (2) two-hour classes in Lynchburg each month over a 12 month period.  The BMS Direct team members who attend this extensive training will be taught to be more effective in 24 key skills critical to the success of our business.

Stacy Barber and Donna Lipphard

Some of these topics include:

  • Managing Change
  • Negotiation Skills
  • Communication
  • Leadership
  • Customer Service
  • Strategic Planning
  • Team Building
  • Hiring Skills
  • Motivation

Our management team was polled to help select two of our managers/supervisors to attend the training who demonstrate the willingness and potential to be great leaders within this organization.  I am pleased to announce that along with your input, Leif and I have selected Donna Lipphard and Stacy Barber to attend this management training program.  Stacy and Donna will attend a 30 minute orientation on Monday January 31st here at BMS and the training program will start on Tuesday February 8th at the Hilton Garden Inn on Wards Road.

I am very exciting about the great opportunity for Stacy, Donna and the BMS Direct organization.  Please take a minute to congratulate both of these team members.

James E. LaPrade, Sr.

President

BMS Direct

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